A large telecommunication provider that provides internet services to both residence and business has the following attributes:
A customer who purchases its services for their home will be created as an Account in Salesforce.
Individuals within the same house address will be created as Contact in Salesforce.
Businesses are created as Accounts in Salesforce.
Some of the customers have both services at their home and business.
What should a data architect recommend for a single view of these customers without creating multiple customer records?
Correct : A
Creating customers as Contacts and relating them to Business and Residential Accounts using the Account Contact Relationships (option A) is the best option to recommend for a single view of these customers without creating multiple customer records, as it allows the data architect to model complex relationships between customers and accounts using native Salesforce features and tools. Creating customers as Person Accounts and relating them to Business and Residential Accounts using the Account Contact relationship (option B) is not a good option, as it may create data redundancy and inconsistency, and it does not leverage the existing Contact object. Creating customers as individual objects and relating them with Accounts for Business and Residence accounts (option C) is also not a good option, as it may require more customization and maintenance effort, and it does not leverage the existing Account and Contact objects. Creating customers as Accounts for Residence Account and using Parent Account to relate Business Account (option D) is also not a good option, as it may create confusion and complexity with the account hierarchy, and it does not leverage the existing Contact object.
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Universals Containers' system administrators have been complaining that they are not able to make changes to its users' record, including moving them to new territories without getting ''unable to lock row'' errors. This is causing the system admins to spend hours updating user records every day.
What should the data architect do to prevent the error?
Correct : B
Enabling granular locking (option B) is the best option to prevent the error, as it allows finer control over how records are locked during automated or manual processes, and reduces the chances of lock contention or deadlock. Reducing number of users updated concurrently (option A) is not a good option, as it may limit the productivity and efficiency of the system admins, and it does not address the root cause of the error. Analyzing Splunk query to spot offending records (option C) is also not a good option, as it may require more time and effort, and it does not provide a permanent solution for the error. Increasing CPU for the Salesforce org (option D) is also not a good option, as it may introduce additional cost and complexity, and it does not solve the root cause of the error.
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Northern Trail Outfitters (NTO) wants to start a loyalty program to reward repeat customers. The program will track every item a customer has bought and grants them points for discounts. The following conditions will exist upon implementation:
Data will be used to drive marketing and product development initiatives.
NTO estimates that the program will generate 100 million rows of date monthly.
NTO will use Salesforce's Einstein Analytics and Discovery to leverage their data and make business and marketing decisions.
What should the Data Architect do to store, collect, and use the reward program data?
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Universal Containers (UC) has lead assignment rules to assign leads to owners. Leads not routed by assignment rules are assigned to a dummy user. Sales rep are complaining of high load times and issues with accessing leads assigned to the dummy user.
What should a data architect recommend to solve these performance issues?
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Northern Trail Outfitters is concerned because some of its data is sensitive and needs to be identified for access.
What should be used to provide ways to filter and identify the sensitive data?
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